You have created a great website with a good layout and design. Now you want visitors to come to your site and browse the products and / or services you offer. This is easy to say, but it is currently difficult to achieve as millions of websites try to do this by attracting visitors to their website.
In order to successfully drive visitors to your website, you need to seek help with search engine optimization, which can effectively pull the website to the top of the search results page in the search engine, helping your website drive more network traffic.
In the next part, we will introduce the top ten search engine optimization techniques, these techniques can help your website get the homepage SERP and attract more traffic from search engines.
Determine the best keywords and keywords on your website. You can use various tools (such as the Google AdWords Keyword Tool) to search for keywords and monitor how much traffic those keywords are getting each month. Conducting such research will help you choose the best keywords for your website.
In the page URL, page title, meta description, and meta keywords, add appropriate keywords to each page.
Make sure the page has the correct keyword density. Keyword density refers to specific keywords that appear a certain number of times in the content of a page, which is considered important to the page and helps to rank those keywords on the page.
If your product site contains many product images, it is important to add keywords to these images in the form of ALT tags. This way, search engines can know that the image is about a specific product / keyword.
Try to reduce the size of the page and the time it takes to load the page. The shorter the loading time of the page, the longer it is taken into account by search engines, which benefits the website’s ranking.
Make sure there are correct internal links between pages and that the links are created with important keywords. This process helps to increase backlinks for these keywords.
The more backlinks a particular page has, the higher its position in search engines. Hence, setting up backlinks is an important task in any SEO activity. Quality backlinks from authoritative websites can be a great benefit to the website and can greatly help the website improve its ranking.
Remove errors from your website such as 404 page not found errors that are considered bad for the website. Remove such 404 errors and create a custom 404 error handling page.
Use all available avenues to create backlinks to websites, and don’t just focus on the backlink flow. For example, you should not only focus on directory submission, but also extend link building activities with other tasks such as social bookmarks, article submission, RSS feed submission, forum posting, posting blogs, reply posting, advertisement posting, link posting (2-way Link exchange and 3-way Link exchange), video posting, social networking, etc.
Your website has unique content. If you copy content from other websites and publish it on your website, it may harm your website and may not show up in search results. Keep the original content on your website and try to add new content to your website regularly.
If you follow the above 10 SEO tips, you can be sure that your website will appear in a good position in the search results. Getting a good SERP always means getting good traffic to your website so you can sell your products or services.