In terms of ranking your content higher in search engines, on-page SEO weighs much less than on-page SEO. In fact, there are a lot of webmasters who don’t even think about it, which is why you should. This allows you to gain an advantage on competing pages while ignoring on-page SEO, and it’s relatively easy to do. Plus, once it’s done it’s done and takes some time and planning.
The best way for us to explain on-page SEO is to use an SEO checklist, which explains every step of optimizing the page. This checklist covers the implementation of optimization in a WordPress blog, although the concept is the same for every website.
On-page SEO Checklist We Must Do
Keyword density is the most important factor on this list, especially since the recent update to the Google algorithm. Keyword density refers to the number of times a keyword appears in your content, expressed as a percentage. Suppose I optimize this article for “on-page SEO checklist”, my article is 1000 words long, and I mentioned the on-page SEO checklist 20 times, then the keyword density is 2%.
I will not exceed 2% anymore! Google will and will penalize you for “keyword stuffing” content. No one really knows this magic number, but the conservative goal is 1.5-2%.
Don’t let the name slow you down; WordPress makes managing meta tags very easy. There are 3 easy fields to fill in – use the “simple meta tag” plugin.
Meta Title – add your keywords here – this is the main title that visitors will see when searching in search engines – so make it attractive and stand out!
Meta description-very important. This is a brief description of what your visitors will read in search engines. Add your keywords and make it attractive again.
Meta Keywords – Make sure to include keywords. This is not that important, just to provide search engines with the content on which the content of the page is based.
Meta tags are still one of the most important parts of this SEO checklist, not an important part of the ranking, but because potential visitors decide if they want to visit yours based on the title and description they see when they search for your content website.
- Title, URL, content and title optimization
- Some really simple, quick guides:
- Make sure the page title contains your keywords – preferably start with it
- Make sure your URL contains keywords
- Bold, italic and underlined keywords in different situations
- Make sure the page title contains both H2 and H3 titles
Label with text image backup
Some of the on-page SEO checklist is forgotten by many people, but it is easy to do. This refers to alternate image tags. When you insert an image in WordPress, you have a field option called “Backup Label Image Text”. If you have multiple images with different keyword repeats, make sure to include keywords here, for example: on-page SEO checklist, on-page SEO checklist, on-page optimization checklist, etc.
Download the sitemap
This is actually not suitable for optimizing the pages you are working on, but it can improve the SEO of all pages, so I hope to include this in the list. The good news is that if you are running a WordPress blog, it is an easy task! Like all WordPress, there is a plugin Google XML Sitemaps
This will automatically build the logical “map” of your website and keep it up to date. It allows search engines to determine the location of all pages more effectively and ensures that more are indexed (included) in search engine results. Plus, it creates backlinks to any page (with a hyperlink matching your page title – must contain your keywords) – Google likes to see a site with interlaced pages!
External Links to Authorized Sites
Google likes to see natural content and natural content usually links to other content, especially authorized websites. Authoritative sites, I mean sites like WordPress, Yahoo, CNN, and even Google itself popular high-ranking pages. Try to post at least one hyperlink to an authorized site.
SEO checklist on the page – last but not least …
Unique content! Without it, the SEO list on the page wouldn’t be complete. If you steal material, you don’t get credit. The reason is that Google only values one unique piece of content (that is, the first page it comes across and builds an index). It stores the page in the index and if it finds highly repetitive content on another website in the future, it will not consider the page as part of the search engine results.