After you sign a contract with a web design company, discuss with them the specific web development services they will provide you. If you purchase web development services from the same web design company, you may get a discount and save some budget.
If they provide a software package, see if it includes website optimization. If you only want to use their website design service and web hosting, check out their website optimization service.
In essence, website optimization is the process of increasing the traffic of visitors to the website. This is usually done through search engine optimization (SEO). SEO puts your website “organic” on Google, Yahoo! And Bing and other top search engine homepage results.
SEO uses certain keywords, and when search engines get and produce search results, they will tag your website. For example, if you search for “smartphone”, the results on the first page are the Blackberry and HTC websites. Now you want to list your website URL on the first page of search results. You need to determine the keywords or terms you want to use to optimize your website.
SEO is divided into two categories: on-site and off-site. The main difference between categories is where your website’s keywords come from.
In on-site optimization, you must use selected keywords to saturate your home page and other pages on the site to a certain percentage. This is because the search engines and / or spider programs you want to visit can quickly find you among the thousands of competitors on the Internet.
In off-site optimization, you must provide the URL link of the website to the search engine feed. You can also post press releases or promotional articles about your website on the blog. You should, of course, choose a blog that is directly or indirectly related to your business. Add backlinks to articles you submit so you can direct those blog visitors to your own site. Backlinks are just URL links to your website, which you can find in blogs that you commission or participate in for free.
There are other ways to optimize the website so that you can increase your website traffic. You can ask your web design company about pay per click (PPC) advertising. The way PPC works is by logging into another website to post a banner ad on its page or just entering a URL link, and then paying for every visit you get from that redirect.
Consult your web design company for this. It is important to find out if they provide these services or they will sign contracts with others on your behalf. If you don’t want the hassle of getting these services yourself, you can let your web design company do it.
Make sure to clarify with them that you just want a simple and transparent website optimization. Some use hidden text and so on. You don’t want to do that, as it could cause your website to be banned. Research, research, research! Read Google, Yahoo! Or Bing’s guide.
Rommel Asuit is an entrepreneurial entrepreneur who has served as a slave to various companies such as fast food companies and customer service companies, and later stood out from the web design and development company crazywebs.com.au, which can also help businesses with online marketing. SEO and Social Media Needs. Clutter is also an emerging company that understands the value of affordable pricing options for new businesses that can maximize their network impact without reducing product lines.